M&M's has integrated the intuitive Easy-Lock by Aplix® closure into its personalized MY M&M's® bulk packaging design. Aplix's reclosable system allows the consumer to easily reseal and secure their package, making MY M&M's® the perfect personalized gift and party favour.
Easy-Lock by Aplix® is an innovative polyethylene reclosable system designed for flexible packaging. Its hook to hook technology enables consumers to easily seal their package without perfect alignment. Unlike other closures, Easy-Lock by Aplix® is perfect for all ages and its resistance to particulates keeps freshness locked in!
Since its launch, Easy-Lock by Aplix® has been very successful in both Europe and the United States. Thanks to its flexible design and technology, this intuitive closure outperforms other resealable designs and increases product differentiation for a variety of products including cheese, coffee, frozen food, pet food, confectionary, detergents and other manufactured goods.
Easy-Lock by Aplix® has already received several awards and continues to captivate consumers with its unique features and reliable closure.