Rexam has announced the creation of a new division, Beverage Can Asia, Middle East, and Africa (AMEA) which will include its current plants in Turkey, Egypt, India and China. These changes will take effect from 1 January, 2013. This new division will be separated from the current Beverage Can Europe and Asia with that division becoming Beverage Can Europe.

As part of these changes Rexam has announced the appointment of two directors to head these divisions. Craig Jones currently Rexam’s General Director, Russia will become Sector Director of Beverage Can AMEA.  After 29 years with Rexam Tomas Sjölin, currently Sector Director Beverage Can Europe & Asia will retire in early 2013 and Iain Percival, currently Rexam’s Group Enterprise Risk Director, will become Sector Director for Beverage Can Europe.  

Commenting on the organizational changes, Graham Chipchase, Chief Executive of Rexam, said:

 “These changes have been announced as part of Rexam’s strategy to be the best global consumer packaging company. Our new Beverage Can AMEA sector will allow us to focus resources more strategically and capture our share of growth opportunities in this faster growing region. I am pleased that Craig Jones and Iain Percival will be heading their respective businesses, and I look forward to working closely with them as we continue to build on the success of our business.”

Speaking about his appointment, Craig Jones said, “With greater focus on faster growing markets Rexam is at an exciting point in its journey to become the best global consumer packaging company. I am looking forward to playing a key role in this and, with my team helping Rexam develop the opportunities available in the regions of Asia, Middle East, and Africa.”

Commenting on his new role, Iain Percival said, “I am delighted to be taking on the position of leading our European Beverage Can business, a region where we are the number one can manufacturer. I am looking forward to working closely with the European team to sustain our leading position in Europe and be even more responsive and agile to our customers’ needs.”