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Kenra Professional approached the team at Studio One Eleven, the Design Division of Berlin Packaging, to update the packaging for their core hair care portfolio. They wanted a design that reflected the brand values of simplicity and balance while differentiating from their platinum line.
To create a unique, premium package, we took inspiration from wine bottle silhouettes and designed a sleek design with a round base, soft curves, and an elongated neck that integrates smoothly with the custom caps.
We developed a 1-liter and 10-ounce bottle for a cohesive hair care collection that captures the brand essence of modern simplicity. And for the brand's Sugar Beach shampoo and conditioner, we used 100% recycled ocean-bound plastic as an eco-friendly solution.