Boutwell Owens celebrates 131st birthdayBoutwell Owens of Fitchburg, premiere manufacturers of printed paperboard packaging solutions, celebrated its 131st birthday on July 28th. A community wide open house at 251 Authority Drive in Fitchburg, MA welcomed visitors, and Mayor Stephen DiNatale graced the venue as the event's official guest.30 Jul 18
As retail evolves, packaging becomes a brand’s best advocateBill Hodges of Boutwell Owens challenges our assumptions about today’s retail environment. Everybody talks about the unboxing experience as it were the last word on consumer engagement. But there is more at play when we look at the entire landscape of modern day retail.09 May 18
Boutwell Owens: From risk taking to deliberate thinking - the values of successful packagingIn the rush to move new products to market, packaging is many times the final discussion that brands engage in prior to launch. With an 80 percent failure rate on average for new product launches, brands are in many ways playing the laws of averages. Keep throwing products out there and wait for something to stick. The whole process lacks deliberation.13 Nov 17
Boutwell Owens commits to sustainabilityBoutwell, Owens and Co., Inc. has committed to purchasing 100% of the energy needs for its manufacturing plants through wind power. Through a partnership with Renewable Choice, to secure both wind power as well as carbon offset credits, the company has undertaken a greenhouse gas study to calculate its carbon footprint as it moves towards a goal of carbon neutrality.08 Aug 17
Boutwell's return appearance at Luxe Pack 2017 New York, including a sponsored Turbo TalkBoutwell Owens, celebrating 130 years of continuous operations, will make a return engagement at Luxe Pack NYC 2017 . The company will be participating in the Turbo Talk segment of the show, with a presentation on the power of digital printing and converting to support the need for packaging adjustments during holidays and promotional events.08 Apr 17