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Value-added packaging refers to packaging that provides intrinsic value to the customer, independent of the product it contains. This type of packaging enhances the market appeal of the product by meeting consumer aspirational desires while offering exceptional brand visibility.
For instance, in collaboration with Mikkeller Brewery, we designed this stunning gift box inspired by HBO's House of the Dragon. The box features a textured scale pattern and a printed design that captures the essence of the series. It securely holds the House of the Dragon stout beer and a branded glass, combining creativity and functionality in a striking package.