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Cosmoprof Worldwide Bologna and Alibaba have announced their collaboration for Taobao Global project.
Alibaba Group, the B2B international e-commerce website with specific focus on China, will select 40 companies exhibiting at Cosmoprof Worldwide Bologna, which will have the chance to present their products on the Taobao platform, the most important B2C website for online sell in China. Thanks to this project, companies exhibiting in Cosmoprof Worldwide Bologna will enter the Chinese market and take advantage from the direct contact with Chinese customers, who are looking for luxury and high quality products, 100% “made in Italy”.
Cosmoprof Worldwide Bologna inaugurated the 50th edition of the show with 2.677 exhibitors from 69 countries. To increase the international platform there are 29 country pavilions.
Alibaba Group is the reference website for brands, producers and companies with a specific interest in business opportunities in China, which is one of the main global markets.
Taobao Global represents a unique opportunity for companies which are not placed in China to enter in the Chinese market. Taobao subscribers are really interested in a personal shopping experience.