Crown Specialty Packaging

At Crown, we are inspired to innovate.

Brands know that connecting with consumers is essential in today’s crowded marketplace. Getting there is a multi-faceted journey for brands; the challenge often lies in balancing packaging that looks great but is grounded in functionality and is not wasteful or harmful to the environment.

Metal packaging can address all of these points. Our extensive portfolio of creative packaging designs offers functionality and visual impact to help you win the battle on the store shelf. With a range of distinctive shapes and eye-catching finishes, you have a lot to choose from to visually engage consumers. The reusability and recyclability of metal packaging takes care of the sustainability part of the equation.

We see every product as unique with its own distinct characteristics. Explore the many ways we can complement your brand.

Seated End

Our seated end technology gives decorative tins a crisp, clean premium look. It is ideal for luxury packaging for whiskeys, wines, spirits, cigars, biscuits, confectionery and other limited-edition products. With a “seated”, as opposed to a “seamed” end, the decorative tin’s bottom curl is invisible when the promotional packaging is placed on a flat surface.

HoloCrown™

Brands can add excitement to promotional packaging and make products pop on store shelves with Crown’s HoloCrown™, holographic foil technology. A first for metal packaging, the technique allows holographic images to be stamped directly on decorative tins, helping capture consumer attention and minimize the risk of product counterfeiting.