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![Moschino Factice Eau de Toilette Fresh Couture](https://www.webpackaging.com/Up/Comp/914/11144309/11174770-EEEKRNGT/i/prev/Moschino Fresh The Fragrance Thats Dividing The Beauty World.png)
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To accompany the launch of its new "Fresh Couture" fragrance, Moschino and Dapy have realized together this unusual and surprising factice bottle. Moschino is well known for using the image of common place products and artistically represent them as pop art couture fragrance.
The technical challenges were of two types:
- To reconcile transparency, thickness, absence of bubbles and perfectly flat surfaces.
- To simulate the color of the juice inside the crystal bottle by a double inverted injection (patented process).
The final touch: two labels printed by offset which dress the factice front and back.
The result is a perfect reproduction sticking to the brand's identity.