At the previous edition of drupa visitors travelled to Düsseldorf to learn about technology innovations, further developments and new business lines. Visitors’ decision-making competence is extremely high: approximately 75% of all visitors are executives and in a decisive and or co-decisive capacity when it comes to capital expenditure in their companies, making th eevent the trade fair of decision makers and capital spenders as some 260,000 visitors from 188 countries and some 1,900 journalists from 74 countries experienced the event.

2016 statistics:

• 54% of visitors came to drupa 2016 with concrete investment intentions
• 29% placed orders during drupa
• 30% are planning to place their orders after drupa
• 60% found new suppliers at drupa

 drupa is the world's biggest and most important trade fair for print and crossmedia solutions.

The planned 2020 edition will now take place in April 2021.