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Decoding, trends and guidelines at MakeUp in LosAngeles!

  • MakeUp in
North America, USA, Shows, Associations, Media, Packaging Trade Shows, Events

From Retailers to Brands, from a trend to a mainstream movement, the clean beauty movement has taken the market by storm. Influenced by the Wellness movement and propelled by a new generation of influencers, clean indie brands, and retailers, this is one of the main focuses for the future.

Today, 59 percent of women over the age of 35 believe buying green beauty is important to them, whilst 73 percent of millennial women seek out cleaner, all-natural products (Source: Harris Poll Survey – Allure).

But why is the Clean Beauty Movement on the rise? What is driving this phenomenon? How will this impact the future of beauty both in skincare and makeup?

In close partnership with Luxe Pack, MakeUp in LosAngeles, will address these questions, helping you to understand the rise of the Natural and Clean Movement in Cosmetics, and to determine whether or not you are clean and green enough for your consumer.

Are you gr(IN) ?
YES ! I want my invitation now!

See also

MakeUp in looks forward to a trends-trip in April 2019

MakeUp in looks forward to an exclusive and fully immersive educational experience in April next year. MakeUp in Shanghai is due to take place from 10th to 11th April, 2019, followed by MakeUp in Seoul from 15th-16th April, leaving us with a three-day window to guide you through cosmetic trends in Asia. Our inter-show programme, designed to provide an invaluable insight into the intricities of the Chinese and Korean cosmetic markets, will prove absolutely unmissable.

  • Company News
  • English
  • Modified 19 Nov 2018
  • Hits 667