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Show stopping features announced for London's most exclusive packaging event

  • Packaging Innovations London
Europe, UK, Ireland, England, Ireland, Beauty, Personal Care, Cosmetics, Personal Care, Eating, Drinking, Food, Health, Luxury, Product Development Services, Design, Shows, Associations, Media, Packaging Trade Shows, Events, General Business Services, Consultancy, Educational, Training Services

New initiatives and a revamped seminar format will be launched at Packaging Innovations and Luxury Packaging London 2017, which returns to Olympia on 13 & 14 September. The new developments will run alongside a series of established show favourites, all offering a powerful and educational programme of interactive features and invaluable advice for the senior decision makers and buyers in attendance.  

New for 2017, in a world exclusive, Packaging Innovations has partnered with the Pentawards, the most prestigious worldwide competition exclusively devoted to packaging design in all its forms. The event will see the launch of the Pentawards Conference, making this year’s event the UK’s undisputed home of packaging design. The conference will feature a hand-picked selection of design gurus and award winning rock stars of the packaging design industry. Brands and agencies speaking include; Diageo, Coty, Design Bridge, Butterfly Cannon, The Cabinet Agency, Bulletproof and SharpEnd. It will consider the current trends, themes and issues facing packaging designers of today, with key topics including ‘packaging design in the goldfish era’, ‘designing for a new generation’ and ‘technology enabled creativity’.

The exclusive partnership, will also provide visitors with a unique opportunity to explore this year’s finalists in The Pentawards Exhibit – a sleek display of inspirational packaging design.

In addition to the launch of the Pentwards Conference, a brand-new seminar format will be introduced for the show’s Keynote Theatre programme, allowing more focus to be placed on the packaging industry’s key markets. This includes The Food Forum, which will be hosted by Martin Kersh, Executive Director of the FPA, and will feature industry leaders such as Just Eat and Marks & Spencer.

The Drinks Forum will show attendees how to create innovative and attractive packaging that will succeed in a crowded market. The Beauty Forum will give visitors the opportunity to hear the latest ideas and issues from leading beauty brands, covering everything from evolving packaging trends and smart packaging through to packaging for on & offline products. Finally, The Luxury Forum will explore how to craft iconic packaging that delivers the luxury experience. 

The Innovation Showcase returns by popular demand to highlight the most cutting-edge solutions from within the packaging industry. Shortlisted exhibitors will display their latest innovations and technologies on the showfloor, and attendees will be able to vote for their favourite.

Also making its return will be the Packaging Consultancy Clinic, providing visitors with the unique opportunity to gain one-to-one personalised advice on any aspect of their packaging.

There will also be an expert cartoonist on hand, at the Innovation Wall, to share visitor’s ideas and frustrations on the subject of innovation, providing the perfect platform to hear the thoughts of the industry.

Finally, there will be a drinks reception for all of those visiting the show, providing an unrivalled opportunity to network with contacts, colleagues and exhibitors.

You can register to attend the event here.

For further information, visit the Packaging Innovations or Luxury Packaging London websites or via the show team on +44 (0)20 3196 4300 or [email protected].

See also

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New show features unveiled for UK’s most exclusive packaging event

Packaging Innovations and Luxury Packaging London 2019 will introduce three new show features when it returns to Olympia on 11 & 12 September – an education initiative, a one-of-kind trend showcase and a zone designed to raise the profile of packaging firms in their infancy. These new features will run alongside a series of returning show favourites to deliver valuable guidance to visitors from every part of the packaging supply chain.

Leaders in luxury packaging join London's most exclusive packaging event

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UK's most exclusive packaging show announces cutting-edge seminar programme

Diageo, M&S, Lush and Carlsberg are just some of the major names already on board as part of Packaging Innovations and Luxury Packaging London’s free-to-attend seminar programme. The expert sessions, packed with real life stories, advice and innovative ideas, will offer packaging professionals insights into the latest developments, technologies and research when the show returns to London Olympia on 12-13 September 2018.

The UK's most exclusive packaging event introduces its brand new partnership with ADF

Packaging Innovations and Luxury Packaging London, the UK's only prestige and bespoke packaging event, which returns to London Olympia on 12 & 13 September 2018, has unveiled a brand new partnership for 2018 with ADF, the world's premier event for aerosol and dispensing. With successful shows already in New York, Shanghai and Paris, ADF is a leading event dedicated specifically to the aerosol, dispensing, perfume and cosmetic packaging community.

Packaging affects the senses!

It’s official, when it comes to packaging, we have lost our senses. New research suggests that our sense of taste, smell and even feel is directly affected by the packaging a product comes in. In a unique trial, otherwise identical products were rated 35% better overall, simply due to the packaging they were associated with. For instance, perfume was thought to smell 60% nicer and wine tasted 53% better and consumers thought a t-shirt felt 10% more superior, simply if it came in a higher quality pack. The impact of the packaging over senses was so high that people were prepared to pay, on average, nearly three times the price for identical products.

  • Company News
  • English
  • Modified 16 Sep 2019
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