PolitechTopic EntryPackaging + Weight = Luxury?At some time or other we have all taken something in our hand, only to discard it as tacky, shoddy o...
PolitechTopic EntryMaterials for white cosmetics - Pros and consEvery industry requires a lot from its packaging, but the bar is set extremely high in cosmetics. Th...
PolitechTopic EntryCan we package pop culture?Popular culture is all around us. We live in a world imbued with references to popular culture and w...
PolitechTopic EntryOnly for the eagle-eyed - Perfumes in filmsPerfumes are designed to captivate with their scent; however, we have known for a while now that we ...
PolitechTopic EntryPackaging more valuable than the productThe appearance of each component of perfume packaging is never accidental. It is the outcome of the ...
PolitechTopic EntryControversial perfume advertising campaigns - Are they worth using?We hear from time to time about advertisements that have caused a scandal. There is even a popular p...
PolitechTopic EntryTexture and material – The effect of touch on the purchasing decisions of consumersThe sense of touch is vastly underestimated, and yet its receptors are found on almost the entire hu...
PolitechInterviewPolitech focuses on what it does best: producing luxury cosmetic packagingKatarzyna Nawrocka-Rasmus, Sales and Marketing Director at Politech, provides an insight into life a...