PolitechTopic EntryWhat are the possibilities for effectively reducing the weight and volume of plastic packaging?Although more than a half of Europe’s products are packed in plastic, their total weight represents ...
PolitechCompany NewsOnce again Politech took part in Szlachetna Paczka charity project!For the sixth year in a row Politech entered the Szlachetna Paczka charity project. The company deci...
PolitechTopic EntryMade in USAWhen, at the beginning of the 20th century, someone managed to travel to the United States, it seeme...
PolitechTopic EntryCosmetic packaging decorationCustomers buy with their eyes. This simple truth, if put to the right use, can be the beginning of y...
PolitechTopic EntryWhen perfume masked other scents…The history of perfume involves more than stories about ancient incense and associated rituals, or t...
PolitechTopic EntryValentine’s day – How can this holiday be used by cosmetics and perfume manufacturers?Valentine’s Day is one of the most commercial holidays that have made their way into our calendars. ...
PolitechTopic EntryAtypical packaging – How to surprise the customer“Appearance matters”, and this statement turns out to be true not just for establishing personal con...
PolitechTopic EntryIllumination and packaging appearanceThe appearance of any packaging plays a key role in the shopping process for the customer. What is m...
PolitechTopic EntryConsumer trends in 2018Unlike a few centuries ago, when several decades needed to pass before any major changes could be in...
PolitechTopic EntryScent marketing - Fill your brand with scentManufacturers and service providers have always used the senses to attract customers. However, these...
PolitechTopic EntryTexture and material – The effect of touch on the purchasing decisions of consumersThe sense of touch is vastly underestimated, and yet its receptors are found on almost the entire hu...
