PolitechTopic EntryIn all the colours of the rainbow – The hues and shades of perfume makingThe importance of the colour of a perfume bottle, its design, and even the tint of the perfume itsel...
PolitechTopic EntryWhat are the possibilities for effectively reducing the weight and volume of plastic packaging?Although more than a half of Europe’s products are packed in plastic, their total weight represents ...
PolitechTopic EntryHow Politech products are protectedWhen thinking about packaging for cosmetics and perfumes, we typically imagine bottles, cream jars, ...
PolitechTopic EntryWinter cosmetics – How can they protect the skin?Although many people still prefer to use one product for all seasons and situations, the more we bec...
PolitechTopic EntryBoosting the luxurious image of your productWhile many brands aim to promote luxurious products, this is by no means easy to achieve. Success in...
PolitechTopic EntryMaterials for white cosmetics - Pros and consEvery industry requires a lot from its packaging, but the bar is set extremely high in cosmetics. Th...
PolitechTopic EntryWhat were perfumes made from in the past? The ingredients of perfumes past and presentHumans have scented their bodies and the objects around them since long before they learned how to e...
PolitechTopic EntryCosmetic packaging decorationCustomers buy with their eyes. This simple truth, if put to the right use, can be the beginning of y...
PolitechTopic EntryCreative packaging – How to communicate effectively with the customerPackaging can tell us more about the product itself than its elaborate description. In the first pla...
PolitechTopic EntryDo these ingredients really work magic?Customers are ready to test almost every novelty in the hope of finding a product to satisfy their n...
PolitechTopic EntryPackaging design process (Part II)The previous part of the article, which discussed the packaging design process, described some of th...
PolitechTopic EntryAn interview on manufacturing perfumes and designing cosmetic packaging with Mikołaj BuczyńskiThe process of manufacturing final goods and designing cosmetic packaging is very interesting, some ...
PolitechTopic EntryWhat does the packaging say about the value of a product?It might seem that product packaging always corresponds to the value of the commodity. In reality, h...
PolitechTopic EntryNew packaging technologies – Inspirations for the cosmetic and perfume tradesNot long ago, we wrote on our blog about the use of mobile apps in the cosmetics and perfume trade. ...
PolitechTopic EntryMarketing descriptions of perfumes - Can words express a scent?According to one of the most important rules of marketing, a seller should not offer their clients a...
PolitechTopic EntryConsumer trends in 2018Unlike a few centuries ago, when several decades needed to pass before any major changes could be in...
PolitechTopic EntryPackaging more valuable than the productThe appearance of each component of perfume packaging is never accidental. It is the outcome of the ...
PolitechTopic EntryUnisex perfume and the perception of women’s and men’s fragrancesAlthough unisex perfumes are still not as popular as individual women’s and men’s fragrances, they a...
PolitechTopic EntryTexture and material – The effect of touch on the purchasing decisions of consumersThe sense of touch is vastly underestimated, and yet its receptors are found on almost the entire hu...
