The beauty industry is facing a challenge it had never really encountered before: A new generation is taking over, and it's primarily composed of groups of people very aware of the environmental challenges ahead. That's why they are looking for sustainable options in every market, and to some, beauty products are frequently seen as a shallow and polluting part of the economy.

That's where smart packaging can become a decisive factor to turn that mindset up on its head. Makeup should not mean unsustainable. And that's an area where Pujolasos is leading the path with unique, elegant, and beautiful wood packaging solutions that set products apart from the competition.

A brilliant example is the refillable eyeshadow palette developed for Boho Green Make-Up. An eco-friendly case that conveys a ton of personality and is both functional and reflects the natural origin of the brand's products. Good packaging alternatives are able to reinforce the identity of a brand. And when sustainability is part of said identity, the results are always a showstopper.

Loving it? Contact us now and learn how your product can turn over a new leaf and help build a more conscious circular economy through true undeniable beauty.