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The last two years have been very important and active as Tecnocap has developed in Ukraine. The company strengthened its management process according to lean principles and invested in the development of advanced problem solving services and in the consolidation of a dynamic and efficient team of 115 people.
The Tecnocap team in Ukraine is a unique "melting pot" of people which brings a creative yet professional approach into daily challenges. Many different nationalities are represented and most of them have Russian origins.
Strategies to face the Ukrainian crisis
Since 2006 Tecnocap Ukraine has specialized in SKO caps, twist caps and lithography that serve food and beverage brands. The company's manufacturing plant is located in the Zhovkva district of the Lviv region, an area near the borders with Hungary, Poland, Slovakia, Moldova and the Republic of Belarus making it a strategic hub for logistic connections to the heart of Europe while far away from conflict zones.
Nonetheless, as an important worldwide player in the production of metal closures production for the food and beverage market, Tecnocap Ukraine has a strong role as both a productive and a logistic hub towards Russia and the Near East.
Being a global company, Tecnocap adapts its marketing strategies to each market and to local political, regulatory and social environment where it operates. It was obvious that a copy-paste strategy borrowed from Western markets would not have worked in Ukraine and since its start-up in the area Tecnocap has developed its specific approach driving business to ensure that its products and services are favored by all target markets.
Tecnocap's management has focused on the consolidation and strengthening of relationships with clients in order to offer increasingly more effective and advanced services.
By digitizing relations, investing in ICT and high skilled human resources, the Tecnocap technical and customer care division is paradoxically closer to customers and can offer advanced problem-solving services despite the crisis.
Tecnocap's strategy initiative in the near future aims to increase the level of a digital problem solving platform and business intelligence capacity to not only deliver top metal closing systems but also transfer excellent know how to clients.
Educational initiatives and establishment of partnerships with civil society, Universities and business community
Since starting out in Ukraine, the company has established partnerships with local business organizations as the Ukrainian Chamber of Commerce and Industry. Tecnocap has promoted a lot of educational campaigns and in cooperation with the Lviv Polygraphic Institute is engaged in annual Internship Program for six students.
As regards the corporate social responsibility initiatives, Tecnocap believes in sport as an effective way to reconnect people. It sponsored a football championship under 15 involving not only Ukrainian, but also Russian, Polish, Moldavian and other Eastern European teams.
Tecnocap is also a proud supporter of the Zhovkva Project which aims to restore dignity to the families forced to flee and leave their homes by the conflict. This project has already produced successfully results and Tecnocap Group's top management has embraced the idea of following up the story and monitoring the project's results.
Accomplishments, reforms and ambitions for Ukraine in the near future
Ukraine is expected to grow faster than other global counterparts. Taking into consideration the reforms that are being implemented in the country today in the sphere of tax, legal and social environment, it is evident that there is a huge potential for transnational companies there.
Moreover, crisis is the symptom the strong relevance of Ukraine as a geo-strategic hub in the relationships between the European Union and Russia. That is the reason why Tecnocap is strongly committed in encourage a constructive dialogue between business environment and politicians for a peaceful resolution to the crisis.
This transition could open a new scenery to transnational companies and represent a step in the process of building a big duty free open market with the European Union, Russia and the Baltic Republics. Meanwhile, Tecnocap will continue investing with strong enthusiasm in Ukraine, driving business with passion, professionalism and perfectionism.