Make-up demos on diversity of culture & nature from Brazil arbitrated by the make-up artist Mily SerebrenikMakeUp in SaoPaulo will invite students from 3 Brazilian make-up schools, ateliê de Maquiagem, SENAC Tatuapé & Studio JMakeup to express and demonstrate their talent through make-up demonstrations.17 Nov 15
Brazil: Why are consumers thirsty for make-up?Just one more month to go and MakeUp in SaoPaulo (8 & 9 December 2015) will open its doors at the Rebouças Convention Centre in São Paulo. This will be a great moment for both the make-up industry in Brazil but also more globally in South America.12 Nov 15
Brazil: Make-up on the rise!Despite an unfavourable economic climate, make-up in Brazil continues to rise slightly. It represented value sales of US $ 3.455 million in 2014 (against US $ 3.417 million in 2013) and will it should continue to grow slightly in 2015 (1). Make-up was given centre stage on October 5 at the third edition of the "Premiô ABIHPEC - beleza Brasil awards" ceremony organized by the ABIHPEC.20 Oct 15
In 2 months at MakeUP in Sao Paulo, you will know everything about make-up!On December 8, MakeUP in Sao Paulo will open its doors at the Rebouças Convention Centre. With a 25% increase in the number of exhibitors, this second edition is looking extremely promising. All the ingredients are present to make of this event "THE" make-up appointment of not only Brazil, but also broadly of South America. 08 Oct 15