If this is your company, CONTACT US to activate Packbase™ software to build your portal.

    Webpackaging logo

    8 Northumberland Avenue to host the Pentawards gala ceremony

    Quick Contact
    • Packaging Innovations London
    8 Northumberland Avenue to host the Pentawards gala ceremony
    Europe, UK, Ireland, England, Luxury, Packaging Awards

    The Pentawards, the world’s leading and most prestigious packaging design competition, has announced that its hotly anticipated Gala Ceremony will be held at 8 Northumberland Avenue, London on 12th September.

    The Gala returns to London for the first time since 2015, with 8 Northumberland Avenue the latest iconic venue being used to host the event, following New York’s Guggenheim Museum in 2018. Previous cities which have hosted the Ceremony include Monaco, Shanghai, Paris, Barcelona and Tokyo, reaffirming the competition’s international influence.

    Adam Ryan, Head of Pentawards, comments: “We are absolutely thrilled to be back in London. With so many iconic venues around the world, it is always difficult to decide where to go next, but London’s design scene does have a very special draw for many within the industry. I can’t wait to see the very best designers in the world all under one roof, putting the global spotlight on packaging design.”

    The format for the Gala is new for 2019, with the competition organiser introducing a three-course seated meal, which will lead on to an afterparty, hosted at the same venue. The capacity has also been increased from 300 to 400, meaning more of the industry’s most creative minds are able to attend, reconnect with contacts and forge new relationships.

    The main reason for the event is so that the world’s best designers can gather in one place to receive the top award in packaging design – a Pentaward. In 2019, Pentawards will bestow one Diamond, five Platinum, 58 Gold, 118 Silver and 113 Bronze awards. It will also recognise some talent beyond this, with special awards for Agency of the Year, Brand of the Year and the NXT-GEN award, which is given to the best student entry.

    With over 40 nationalities present in 2018, it is truly a competition on a global scale. Plus, this year the Gala will coincide with Packaging Innovations and Luxury Packaging London – the UK’s most exclusive packaging event. Pentawards will be hosting its own conference programme with Microsoft, Fortnum & Mason, Mars Wrigley, Design Bridge and Stranger & Stranger, Smith &+Village & Harvey Nichols all taking to the stage.

    Ryan concludes: “By partnering with Packaging Innovations and Luxury Packaging London, we are able to put the competition in front of thousands more packaging professionals, raising awareness of Pentawards and the global recognition it provides to winners. I would encourage anyone attending the Gala to head to Olympia beforehand to see some of the world’s most cutting edge packaging technologies and products.”

    The early bird rate for Gala Ceremony tickets ends on 2nd August. Anyone looking to attend the event, should visit the website or contact the show team on +44 (0)203 196 4424.

    See also

    The BIG Plastics Debate puts plastic alternatives under the microscope

    Experts from some of the world’s biggest brands, including Carlsberg, LUSH Cosmetics, and Just Eat, will come together at Packaging Innovations and Luxury Packaging London 2019 to debate the industry’s hottest topic – sustainability. With plastic no longer king of the packaging arena, the show’s headline feature will welcome an array of industry experts to discuss the alternatives to traditional plastic and take a critical view of their green credentials.

    New show features unveiled for UK’s most exclusive packaging event

    Packaging Innovations and Luxury Packaging London 2019 will introduce three new show features when it returns to Olympia on 11 & 12 September – an education initiative, a one-of-kind trend showcase and a zone designed to raise the profile of packaging firms in their infancy. These new features will run alongside a series of returning show favourites to deliver valuable guidance to visitors from every part of the packaging supply chain.

    Leaders in luxury packaging join London's most exclusive packaging event

    Luxury Packaging London 2019 will celebrate its 10th anniversary when it returns to Olympia on 11 & 12 September, hosted alongside Packaging Innovations. As the UK’s leading luxury packaging event, it will bring together over 180 exhibitors and a dedicated audience of senior buyers, all looking to source the latest in luxury packaging solutions. With consumer concerns over the impact of packaging on the environment continuing to rise, many exhibitors will address the challenge of creating a premium-feeling product with an eco-conscious design.

    Seminar programme announced for Packaging Innovations, Luxury Packaging and ADF London

    The seminar programme has been announced for Packaging Innovations, Luxury Packaging and ADF London, the capital’s only event dedicated to the primary and secondary packaging industry. Four stages will host some of the leading minds in packaging, design and sustainability in an unprecedented line up featuring brands and retailers including Coca-Cola, Graze, John Lewis, LUSH, Beiersdorf, Church & Dwight, Sainsbury’s, Diageo, Carlsberg, GSK and Hello Day.

    UK's most exclusive packaging show announces cutting-edge seminar programme

    Diageo, M&S, Lush and Carlsberg are just some of the major names already on board as part of Packaging Innovations and Luxury Packaging London’s free-to-attend seminar programme. The expert sessions, packed with real life stories, advice and innovative ideas, will offer packaging professionals insights into the latest developments, technologies and research when the show returns to London Olympia on 12-13 September 2018.

    The UK's most exclusive packaging event introduces its brand new partnership with ADF

    Packaging Innovations and Luxury Packaging London, the UK's only prestige and bespoke packaging event, which returns to London Olympia on 12 & 13 September 2018, has unveiled a brand new partnership for 2018 with ADF, the world's premier event for aerosol and dispensing. With successful shows already in New York, Shanghai and Paris, ADF is a leading event dedicated specifically to the aerosol, dispensing, perfume and cosmetic packaging community.

    Packaging affects the senses!

    It’s official, when it comes to packaging, we have lost our senses. New research suggests that our sense of taste, smell and even feel is directly affected by the packaging a product comes in. In a unique trial, otherwise identical products were rated 35% better overall, simply due to the packaging they were associated with. For instance, perfume was thought to smell 60% nicer and wine tasted 53% better and consumers thought a t-shirt felt 10% more superior, simply if it came in a higher quality pack. The impact of the packaging over senses was so high that people were prepared to pay, on average, nearly three times the price for identical products.

    Show stopping features announced for London's most exclusive packaging event

    New initiatives and a revamped seminar format will be launched at Packaging Innovations and Luxury Packaging London 2017, which returns to Olympia on 13 & 14 September. The new developments will offer focused seminar sessions for food, drinks, beauty and luxury packaging, as well as a new theatre dedicated to Packaging Design. These will run alongside a series of established show favourites, all offering a powerful and educational programme of interactive features and invaluable advice for the senior decision makers and buyers in attendance.

    • Company News
    • English
    • Modified 16 Sep 2019
    • Hits 805
    Quadpack
    Webpackaging
    Webpac